PRINCIPAL CAST

Tony Fadell, Marc Porat, Megan Smith, Andy Hertzfeld, Joanna Hoffman, Steve Jobs, John Sculley, Kevin Lynch, Amy Lindburg, Tom Hershenson, Steve Jobs

DIRECTOR

Sarah Kerruish, Matt Maude

WRITER

Sarah Kerruish, Matt Maude, Jonathan Key

SYNOPSIS

Multi-award winning documentary General Magic is the untold tale of how a great vision and epic failure changed the world. The ideas that dominate the tech industry and our day to day lives were born at a secretive Silicon Valley start-up called ‘General Magic', which spun out of Apple in 1990 to create the first handheld personal communicator (or ''smartphone''). The film combines rare archival footage with powerful honesty from the ''Magicians'' today, reflecting on the most influential Silicon Valley company no one has ever heard of. Featuring legendary members of the original Macintosh team, along with the creators of the iPod, iPhone, Android, and eBay, this is the story of one of history's most talented tech teams, who after a great failure, went on to change the lives of billions.

GENRE

Documentary

RATING

Not Rated

RUN TIME

93 Minutes

STUDIO

Gravitas Ventures